In an era of instant gratification and fast fashion, there is nothing more luxurious than having an outfit constructed just for you.

For Shaleen Cheah, the creative process starts with getting to know her clients on a deep level. “There is a story behind every piece I make which makes the process a little more magical” The entire journey takes anywhere from 2-6 weeks with multiple fittings in between.

It’s the part of the process that the designer cherishes most about her work. Meeting women of different cultures and background and creating something that would be etched in their memories.